Avengers Initiative is here! (Well, available on Thursday, but I’ve been playing it for a bit.) One of the coolest things, to my mind, is how Marvel XP bridges Marvel: Avengers Alliance on Facebook with Avengers Initiative on mobile devices to create a shared and active universe, bonuses and more cool perks.

The Marvel Gaming Universe is in full effect!

via marvelentertainment:

Watch the official launch trailer for the first installment of Marvel’s biggest cross-over mobile gaming event yet: Avengers Initiative. Level up, gear up, and fight as Hulk in the first adventure of an episodic series built exclusively for touch screen devices. Avengers Initiative will be available starting Thursday, September 6, 2012!

Track down and defeat some of the world’s most notorious villains like Wendigo, Abomination, Kronan, and the Skrulls, and help the Avengers pull the world back from the brink of catastrophe.

**Available on Select iOS and Android Devices**

iOS Download: http://bit.ly/Q5wZhQ
Apple iTunes: http://bit.ly/NHqmht
Android Download: http://bit.ly/O7jrzK
Google Play: http://bit.ly/OaeGFJ
Official Fan Page: http://facebook.com/marvelxp